Creating a business is just as abstract as creating a painting, and while you can go to a million painting classes and learn a thousand difference techniques, what will end up on the canvas depends on you. Knowing how to do something doesn’t makes it special—it’s the art of it, the You in it, that makes it what it is.
The right way to run your business, the art of your business, is learned through experience and in a growing awareness of what you know, what you are good at, and what you can do. It’s through this understanding that you uncover how you want to and ‘should’ do business.
If it was so easy to be great simply by knowing how to do something, wouldn’t there be more great people doing really great things? Knowing how to do something is easy, it’s the art of doing it that’s hard. That takes creation, and it requires a stretching of the mind that can be so uncomfortable many people spend their whole lives avoiding it.
photo credit: Alex L’aventurier
